Media Rights·
SoccerBusiness.eu — The business of European football
In focus
Finance·
European football's revenue outlook for 2026: where the money is going
Broadcast deals are flat, sponsorship is up, and matchday revenue is back to pre-pandemic highs. A look at where European clubs are making money in 2026.
Sponsorships·
The biggest shirt sponsorship deals of summer 2026
Front-of-shirt deals continue to break records. Here are the headline agreements signed this off-season and what they signal about the market.
Media Rights·
Why the next European media rights cycle could reshape club budgets
The 2027 media rights cycle is coming into view and the early signals matter for every European club's budgeting cycle.
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- 1Premier League commercial revenue in 2026: the widening top-six gap
- 2The new Champions League format one season on: what changed commercially
- 3La Liga's financial control rules in 2026: how the salary cap actually works
- 4Women's football commercial growth: a mid-decade reality check
- 5Front-of-shirt sponsorship values in Europe: the 2026 pricing map
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